The Most Popular Recruiting Platform

Crawford Thomas Recruiting Blog

These are the biggest trends in recruiting to date!

Social Media is now the Most Popular Recruiting Platform among Employers AND Job Seekers.

Job seekers rank social and professional networks as the most useful job search resource compared to job boards, job ads, employee referrals, and recruiting events.

91% of Recruiting Agencies are using social media to hire talent today.

91% of Recruiting Agencies believe Social Media will become a more significant source of hire in the next 5 years.

Social Media and Social Recruiting Software is the No. #1 planned technology investment of the past year.

Employers believe that Social Media Marketing will be the most in-demand HR skill by 2020, followed by Data Analysis and Predictive Modeling.

Workplace Flexibility continues to top the list of desired employee perks.

71% of Job Seekers rank Workplace Flexibility as the top benefit that would most attract or retain them as employees, followed by Health & Wellness Perks (58%) and Professional Development / Course Fee Reimbursements (48%).

Candidate Experience is the No. #1 Priority in Hiring.

  • 97% of Employers plan to invest in employer branding efforts in 2017/18. The majority (51%) plan to increase their employer branding investment.1
  • 99% of Employers believe managing your employer brand and reputation is importantto attracting top talent.
  • 95% of Employers believe employer brand protection will become more important in the next 5 years.
  • However, only 45% of Employers devote HR resources to protecting employer brand.
  • 63% of Employers expect hiring volume to increase in 2017/18 compared to 2016.

Candidate Experience is impacting consumer behavior.

64% of Job Seekers say that a poor candidate experience would make them less likely to purchase goods and services from that employer.

Moreover, while 91% of Employers agree that candidate experience can impact consumer purchasing decisions, 3 out of 4 Employers do not measure this potential loss in revenue.

Only 1 out of 3 Job Seekers report having been asked by an employer for their feedback as a candidate.

Online Reviews are indeed influencing candidate behavior.

55% of Job Seekers who have read a negative review have decided against applying for a position at that company.

1 in 3 Job Seekers reported having shared at least one negative review of a previous or prospective employer.

The industry of recruiting is an ever changing environment. Stay up to date on the latest trends with us here at Crawford Thomas Recruiting.

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Crawford Thomas RecruitingThe Most Popular Recruiting Platform